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Bharat User Test

Watch real Bharat users try your signup, checkout and onboarding — on their own phones.

Evaluate websites, mobile apps and digital products using real Indian users.

Example scenarios
First-time signup with OTP on a slow network
Find and apply a coupon at checkout
Choose Cash on Delivery and confirm the order
Find the return policy before buying
Illustrative test scenarios
The problem

Why this breaks in India

Teams test with colleagues on fast laptops in big cities. Real users on budget phones and patchy 4G get stuck on confusing words, missing payment options and trust gaps — and quietly leave.

What we evaluate

Task completionUser experienceLanguage understandingCultural understanding

These categories feed your Bharat AI Quality Score. Weights are documented in every report.

Who it's for

  • D2C brands fixing checkout and COD drop-offs
  • Apps improving sign-up and onboarding
  • Brands expanding to new states
  • Startups before a launch or ad campaign
  • Agencies running research for clients

What you get

  • Task success and time-on-task
  • Top fixes ranked by impact
  • Highlight clips and all raw recordings (90 days)
  • City and language comparison (Growth)
  • Competitor benchmark and 30-minute debrief (Growth)
Testing features

What's covered in Bharat User Test

◎

Usability, navigation & user journeys

Task success, time on task and where users hesitate.

◎

Registration, onboarding & checkout

The flows that make or lose you money.

◎

Customer trust & content clarity

Wording, pricing clarity, COD and refund confidence.

◎

Conversion barriers

Every drop-off point linked to a recording.

◎

Accessibility observations

Text size, contrast and tap targets on real devices.

Methodology

How we run User Test

Requirements

We agree scope, languages, success criteria and get your written authorisation to access the test environment.

Scenario design

AI drafts realistic Indian scenarios from your brief; our reviewers edit and approve each one.

Execution

Matched, verified testers run the tests. Every result keeps its evidence.

Review & report

QA reviewers verify results, log issues by severity and approve the score and report before delivery.

Pricing

Launch packages

Prices exclude GST. Custom scopes available.

Quick

₹9,999 + GST
  • 10 real users, one key flow
  • Screen + voice recordings
  • Top fixes ranked by impact
Get started

Enterprise

Custom
  • Custom panels and volumes
  • Multiple products and markets
  • Ongoing research programme
Request a quote
Sample report

See what you'll receive

Overall and category scores, every failed case with its evidence, severity-ranked issues and recommendations — reviewed by a human before delivery.

Frequently asked questions

Who are the users?

Verified adults (18+), mainly from Tier-2 and Tier-3 towns, matched by city, language, age band and phone type.

Do you test Android and iOS apps?

Yes — share a store link, TestFlight or APK. Testers use their own devices — mostly Android, because that is what most Tier-2/3 users have. Tell us if you need iPhone users.

What counts as one flow?

One journey with a clear goal, such as "find a face wash under ₹400 and pay by UPI". Most take 10–20 minutes.

Is a debrief included?

In the Growth package, yes — a 30-minute video call with the person who reviewed your sessions.

How does the Growth Retainer work?

For teams that ship often: two Growth tests every month, a trend dashboard and priority 48-hour slots. Minimum term three months, then month to month with 30 days' notice. Unused tests roll over for one month.

Get started

Book your Bharat User Test

Share a few details and we'll confirm scope, timeline and access requirements within one working day.

Other Bharat products

Enquire about Bharat User Test

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Languages to test